Turning Visibility Into Revenue Is Our Specialty
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Note from Chris McElroy: As someone who has owned a remodeling business and managed lead generation through call centers and door-to-door campaigns for home service companies, I understand the challenges of keeping a steady flow of qualified leads. Without a consistent pipeline, revenue becomes unpredictable and growth becomes difficult to plan for. That’s why I built this website and developed strategies that go beyond rankings alone. Add years of SEO experience to my contracting experience and you’ll see why that gives me a different perspective than a typical Local SEO agency. I help you improve your online and offline visibility and together we turn more visitors into customers.
Imagine having predictable income because of a consistent flow of new leads.

“I’ve had the pleasure of working with Chris on a couple of projects over the years. Chris brings fresh ideas supported by real-world experience to any conversation. He writes with an unaffected straightforward style that avoids the mindless buzz speak of so many marketing oriented writers. I think Chris would add value to almost any business discussion and I think his point of view would be of interest to any reader.”
Lou Washington
Computer Software VP

“Chris is an expert in sending the message with creative and professional results. I recommended him to local business clients who were very pleased with the effectiveness of his performance building websites with excellent work at a reasonable cost.”
Valeria von Sperling
Realtor

“Chris has been instrumental in our Local SEO efforts and has taken the time to both educate us on changing trends as well as walking us through the process. He also spends a lot of time researching what appears to be an ever changing landscape and then shares his findings with us.”
Brian Quigley
Franchise Harbor
1. Ranking Well, Still Not Enough Traffic.
This is usually targeting the wrong audience or keywords. Not fixing this means your ideal customers are not finding your offers.
We analyze your web pages for free and give you tips whether you hire us or not.
2. Good Traffic, Still Not Generating Enough Leads.
This one usually occurs when your content is written for search engines instead of being focused on converting your visitors into customers. This means lost opportunities, not just for that one visit. Those customers may have found what they were looking for elsewhere and now they are repeat customers for your competition.
We optimize your content so it is conversational and customer focused.
We give your visitors more reasons to choose you.
3. Expanding Into New Service Areas With A Lot Of Competition
This problem requires preparation. A competitor analysis gives us the info we need to help you launch a successful campaign.
We analyze everything your top competitors are doing across the web to identify what they are doing well and gaps we can fill to outperform them.
4. Entirely Depending on The Web To Get New Business Not Utilizing All Of The Tools Available To You
We provide the framework and strategy for cold calling by phone and door to door, help you develop print materials and ads, help you with local outreach and networking opportunities, uncover public relations opportunities and more.
We become your growth partner and combine online and offline strategies to bring in leads.
No sales script. No Presentations, Demos or Slides. No pressure. Just clear answers and actionable advice.
We want you to tell us a little about your business, what your goals are, what’s been working for you and what hasn’t. If you don’t know exactly you need, that’s okay too.
It’s just a conversation and you’re under no obligation to do anything. We won’t even send you a proposal if it’s not a good fit for both of us.
The number 1 difference is more than 30 years of real-world and online sales experience. That includes cold calling over the phone and door-to-door for home improvements like windows and doors, not just online marketing and local SEO. Our team is trained for and dedicated to a sales-first approach to local SEO.
The Lead Generation and Sales website was built by and is operated by the Chris McElroy SEO Agency to help with a real problem, specifically to generate more leads for contractors, home services businesses and home improvement companies, because your problems are unique for each area you serve.
We help you improve your local search visibility and turn website visitors into real leads and sales. We also consult with you on how to generate more leads offline.
Local SEO works when it attracts customers in each of your service areas who are already looking for the services you offer.
So the first step is attracting the right traffic. The second step is turning those new visitors into customers.
By targeting high-intent local searches and optimizing pages for higher conversion rates, more people call you, submit forms, and book jobs.
Better rankings is just the first step not the end goal.
Most of the time no. Our monthly local SEO services are month to month. You can cancel or pause at any time, no questions asked.
The only time we have to use a contract is if we are offering you a specific discount based on length of time or if you want us to take advantage of our 1 year plan where there is no upfront cost for your website and hosting.
When creating your SEO and marketing plan, you’ll be working directly with the founder of Chris McElroy SEO Agency, a seasoned marketer who’s been building websites and crafting lead-generation strategies since the early days of the internet.
Chris also owned his own remodeling business and has operated call centers and door-to-door lead generation crews for home improvement companies, including Anderson and Marvin Windows and Doors.
With decades of real-world offline and online sales experience, he knows how to turn visibility into conversions. All of our team members follow the sales-first strategy you and he create together.
We are purposely less formal here. It all starts with a simple phone call or a 15 minute online meeting to make sure we are a good fit for your business.
There’s no demo, no slide deck, and no generic presentation. You won’t be shown outdated or anonymous case studies you can’t verify.
Instead, we’ll walk through real examples of our work and show you how those businesses actually appear in search results by running live searches during the call.
We believe in results and our reputation is based on an increase in leads and sales, not just ranking in Google.
Who this is for; Any size home or commercial services business owner who is really ready to take lead generation and sales to the next level.
Who this is not for; If you have your own strategy and you're looking for a yes man to just follow your instructions whether it's actually productive or not.