SiteGround Staging Ground Setup Guide
This is not an official post from SiteGround. However, we use SiteGround for all of our own websites and recommend it to our clients at Chris McElroy SEO Agency. In addition to having a lot of experience setting up websites on SiteGround, we passed this guide onto them before publishing to make sure we haven’t […]
How do you optimize content for both users and AI Search Bots?
Article by Chris McElroy SEO This is really the simple. AI actively seeks out conversational, customer focused content that answers the most common questions they have. No that doesn’t mean putting an FAQ into every single post or page. You don’t need FAQs at all. 8 Things To Consider When Writing For Both AI and […]
What Is AI Search Optimization, GEO, AEO, LLM SEO & The Other Acronyms Associated With AI Search?
In this post, I’m going to do my best to clear up some of the confusion. Please keep in mind no marketer, including me is the ultimate authority when it comes to defining some of these acronyms. Even before AI became popular, digital marketing had a ton of acronyms, SEO, SEM, CRO, SSM, SMO, PPC, […]
Have You Applied To Build On Open AI’s Buy It In Chat GPT Yet?
Well, these are some pretty interesting times to live in, especially for those of us who spend a lot of time or do business on the web. It seems that there is at least one or two new AI tool launched every single day if not more. And these days, you don’t even have to […]
How Is AI Search Engine Optimization or GEO Any Different From Just SEO?
Have you been told AI SEO is something only data scientists or machine-learning engineers and prompt engineers can figure out? Have you heard SEO is dead? Or this is SEO 2.0 or everything has to be changed? You’re not alone. There are posts like this all over social media. Truth is, AI Search Optimization or […]
Conversion Rate Optimization | Turning Your Web Page Into A Sales Pitch That Works!
Conversion rate optimization is more than just adding a few calls to action or rewriting your content. It includes the whole sales funnel. Think of how you would write a sales pitch. Salespeople know there are 3 standard elements to a sales pitch, the introduction, the body, and the close. There is of course a […]
Launching A New Website? Here’s A Checklist For You
I’m not going to write a long blog post on this. I’m just sharing a checklist I made to help me remember everything that needs to be done when launching a new website. This is assuming you have already done the design and added your content. Also, some of the items specifically apply to hosting […]
Is AI Search Optimization Really a Thing?
The short answer is Yes. AI Search Optimization is really a thing. More and more people are using AI to search for products and services and that means you want your brand to be mentioned in the results. There are some myths about AI Search Optimization that should be dispelled. “We don’t need to do […]
Website Design and Marketing – Which Comes First?
Things have changed. Years ago companies spent most of their budget on their website, leaving very little for marketing and advertising. Some are still making this mistake today. Website design and development are important but success online is about more than just visual appeal. These days, a lot of companies and entrepreneurs are making a […]
Webpage Content Writers Checklist 2025
Writing webpage content seems to be pretty straightforward. Pick a topic, choose your keywords, write a catchy title using those keywords and make it interesting to read with calls to action that compel users to fill out forms, subscribe or buy something. Everyone will love it! It’ll rank in Google and it’ll get huge amounts […]
Human Blog Writer Checklist 2025
Blog post writing seems to be straightforward enough. Pick a topic, choose your keywords, write a catchy title and make it interesting to read. Everyone will love it! I’ll share it on social media and get some new visitors and subscribers. Right? Well, it all depends on how serious you are about blogging. If you […]