Frequently Asked Questions About Our Local SEO Services

Home / About Us

Lead Generation and Sales logoHere we answer the most common questions people ask us about our local SEO services. We believe transparency is the key to building trust with our customers.

Use our contact form  |  Schedule a 15 minute call.

If you have more questions about growing your local business call us at 512-789-2249

What Make Us Different?

What sets your local SEO services apart from others?

We think any strategy that just focuses on vanity metrics like rankings and impressions is incomplete. It doesn’t keep your lights on. Ranking is only step one. Turning your visitors into customers is our top priority.

What is your mission and core values?

We believe local contractors are underserved by companies that don’t understand their business. Our founder ran his own remodeling business and has years of experience working in the home services industry. He actually understands the difficulties you face when trying to get leads. Trying to keep your crew working so they can make a living and trying to grow your business into something more isn’t easy. Our mission is to help you get more traffic and help you convert that traffic into profitable jobs. We are committed to finding better ways to generate more leads and sales for your business whether that’s online or offline.

Do you have case studies or examples?

We have documented proof of how our tailored local SEO strategies have significantly improved our clients’ online visibility and conversion rates. We will show you live examples and do a live search with you to show you how well those pages rank. No anonymous case studies. Actual current client examples.

How do you measure or define success when you do a campaign for us?

We include a monthly report for your records that includes everything we did the previous month, what the results were, what the plan is for next month and recommendations for other things we could be doing or that you could be doing. But the real measurements are; Is your phone ringing more often? Are more people subscribing or filling out your contact form? Are you booking more jobs? If yes, then you have the only measurement that counts.

 

EEAT Chart experience, expertise, authority and trustworthiness

What Industries Or Niches Do You Serve?

We have 30 years of digital marketing experience behind us with experience across various sectors as you can imagine. However, our background with local home services businesses is extensive and we have live examples and even clients as references. Our experience includes but is not limited to…

Case Studies and Examples
  • Security Companies that provide alarm monitoring, patrol, retail security, and event security within local service areas. Example (Helped them expand beyond event security in Toronto)
  • Local Painting Contractors like Brush Hour Painting Texas. (Rebranding, new website development, GBP and Bing Places Management, Citations, developing phone scripts and more)
  • Local Drain Repair and Plumbing Contractors like Draincom. (Geo-targeting their current content, city pages, blogging, social media and more.)
  • Window and Door Replacement Companies including RBA, a division of Anderson Windows, (Managed a very successful canvassing crew for lead generation), Amazing Exteriors, a Marvin Windows affiliate, (Improved their sales system, managed their online lead generation and scheduled their sales appointments) and PFTimberline. (New website development that successfully targeted the right audience, ranked well, including in AI overviews and most importantly generated a lot of leads)
  • Local Home Builders like Brookland Fine Homes. (Rebranding, new website development, high-performing individual community pages for specific developments, landing pages, social media, PPC, print media, even signage.)

There are a lot more examples including loan companies, financial advisors, nonprofits, lawn care, power washing, real estate, property management, and even white label services for other local SEO agencies. Have more questions? Contact us.

What Specific Services Can You Provide For My Business?

Online Services

Website Development: Without a solid foundation you end up losing money on ads and missed opportunities. Like building a house, you start with the foundation.

Whether we are optimizing your current website or building your new website, every page is optimized to rank well in Google and Bing and most importantly, optimized to turn visitors into new customers, not just browsers. We add unique pages for each of your service areas that address the specific needs of each community.

Google Business Profile and Google Maps Optimization & Management: We can’t overstate the importance of a complete GBP and keeping it updated, including getting more reviews, answering reviews, making posts, adding products/services, before and after images, and more. This is what helps you appear as one of the 3 “map pack” listings where most people look for contractors in their area.

Citations, Outreach, Networking & PR: You don’t need to be in 100 directories. You need to be found in the right directories, most importantly those in the areas you serve. We reach out to other local contractors and businesses in your local area to see if we can help their visibility and yours through collaboration. Local Press Releases are another great way to get the word out about your business.

Content & Content Marketing: Designing a high-end blog for your website, creating blog posts that are interesting and helpful to your potential customers, distributing those posts through social media and repurposing that content on other high traffic platforms to attract more customers. Creating and managing a newsletter that goes out to your target audience and past customers, keeping your name in front of them so they remember to call you when they need something done.

Social Media & PPC: Designing & optimizing profiles and business pages, creating ad campaigns, boosting blog posts, sharing images and videos on the social media platforms your potential customers visit the most. We also help you develop or participate in online communities like Facebook Groups, Subreddits and NextDoor. We manage PPC campaigns on social media and Bing and Google Adwords. Reaching out to popular local websites to evaluate their advertising rates is also productive.

Offline Services

Offline Lead Generation: Creating scripts for cold calling by phone or door-to-door canvassing. Help with recruiting and training.

Print Media: Helping you with design for printed materials like proposals, brochures, flyers, business cards, yard signs and even vehicle wraps. We’ve even designed billboards.

Event Planning: Local home shows and other local events are a great way to network with other contractors and meet homeowners. We can help you set it all up.

Community Public Relations: As a contractor, you are in a great position to help out another local business owner or resident in need. People love great stories and they trust people who give back to the community. Doing a job for someone produces good will at the very least and can even get you media attention.

We do whatever it takes to get you noticed so you book more jobs.

How Much Does It Cost?

There is no one-size-fits-all package since every business is unique, different needs, goals, problems and budgets.

We customize our offer to fit your unique situation.

We made it easy. There are 4 different ways to work with us.

Month-to-Month: We work with you to create a monthly package that fulfills your needs and fits into your budget. No long-term contract. Cancel any time. Learn More

Pay-As-You-Go: If you already manage your own strategy, you can hire us to do services and just pay for each service. Check out our prices.

Our Free Website Offer: You get your website optimized or built for free. It includes 1 year of hosting & maintenance in exchange for hiring us on a 1-Year Contract at $500/mo. that covers a full range of ongoing local SEO and marketing services, helping you grow. Learn More or Book a 15 minute Zoom Call to see if you qualify.

Our Free City Page Offer: Not sure about us yet? We choose up to 4 companies each month and build a free city page for their website. This is a geo-targeted page for one service in one service area. It gives us a chance to prove what we can do and gives you a chance to evaluate our work if you are chosen. Learn more and see if you qualify for a free city page.

Call us at 512-789-2249 and tell us about your business. Let us put in the time to create a plan that actually fits your business goals.

What Do You Need From Me As A Client?

This is such an important question. We value collaboration and encourage clients to provide insights about their business. However, we handle the heavy lifting, allowing you to focus on your core operations while we optimize your online presence.

What You Can Do To Help Us Do A Better Job For You

The more information we get from you about what you want, and the more material you provide, the better we can perform. That doesn’t mean you have to provide everything on the list. These are just helpful suggestions. Things we may need from you from the very start include;

  • Images (Before & After Pics, Product images, photos of your team, etc.)
  • Video (If you have a YouTube channel or have some video we can use or you are willing to make some videos, it will be a great help)
  • Prices or price-ranges (Where possible)
  • Sales process (How does someone make a purchase from you? Shopping cart, get a quote, etc.)
  • Any written content you already have.
  • Access to the platforms we will be using on your behalf (Google Analytics, Google Console, Social Media Accounts, Admin access to your website, etc.)
  • Any past SEO reports or information about things you have tried in the past, successful or not.
  • A list of social media or publishing platforms and other websites you have a profile on.
  • Any other information or items you think will help us do our job and understand your business better.